Colin Walker: Evergreen content. It’s what many bloggers crave. Posts that keep people coming back. Passive traffic that you don’t have to do anything more to receive. Back-in-the-day we called this the longtail. Publish enough posts on a given niche and generate tons of traffic over the longterm due to people searching for those topics […]

Dan Kimbrough: Facebook makes sense as the leader. More people use Facebook than YouTube. And by that, I mean we consume a lot on YouTube, most of its traffic is viewing videos, not creating. I think that most companies and influencers have a big enough audience that they can stream anywhere and their followers will…follow. […]

Nice tip from Scott Buscemi on the Luminary Web Strategies blog: Have you ever logged into Google Analytics and noticed a huge, unexpected spike in traffic to your site? Maybe your last blog post was shared by a huge influencer on Twitter — or maybe you’re the victim of referral spam. One simple click. Be […]