Andrew Kim sets aside three days to rebrand Microsoft. Holy crap.
One of my most favorite branding updates in recent memory, The New York Public Library gets a new logo and Brand New has the scoop.
Side note: Glad to know I wasn’t the only one thinking “Simba!!”.
Image credit: Brand New.
I’ve been trying to remember where I first heard about Brand New, a blog by Under Consideration, because I wanted to give appropriate credit. Â But alas, I can not.
Brand New is a blog that covers the world of corporate and brand identity as it relates to work that has been recently released. Â This blog is refreshing since it doesn’t look into the past, as many other blogs are doing so well already, but looks towards the future of these brands with their very latest iterations of identity.
Source: Brand New.
Back to back links to John Gruber’s Daring Fireball? Â The way I figure it, I owe him a few thousand links to make up for his one link to my site.
Recently, and I’m not sure exactly when, John updated the logo graphic on his site. Something he doesn’t do all that often. This time John shows his loyalty to the Boston Celtics by saying “Beat L.A.”. Â Something he doesn’t do all that often either.
When the Celtics won the Eastern Conference Finals they, nearly immediately, began chanting “Beat L.A.! Beat L.A.!” and so now even the crowd gets into it at home games during the NBA Finals.
Doing a search of his site for Celtics only turns up a few mentions of the Boston-based team.
- In a quote about NBA Historical Footage – December 10, 2005
- When Red Auerbach, a man I met once, died. – October 29, 2006
I’m not sure that John is a Celtics fan full time, or even a basketball fan in general, or if he just doesn’t like the Los Angeles Lakers enough to chant through his logo. Â Maybe he’ll write about it some day.