Snapchat plans to launch a new augmented reality art platform featuring pop artist Jeff Koons and others. It will allow art to be pinned to specific locations in augmented reality so users can see it when they hold up their phones in the right spot. Snapchat will solicit sign-ups from artists who want their art added to the platform.
Like Mirage except it will likely work well.
I’ll wait to see how this plays out but if it ends up being an Ello or Tumblr – meaning, users will feel the pressure to post nice things – with AR turned on it won’t be for me personally. But I can see it being a hit.
There is a video on Product Hunt.
