You’re Using Instagram Wrong

Jeffrey Kalmikoff on Medium:

I effectively stopped looking at my Instagram feed, but did continue to use it to take, filter, and post photos (to Facebook). Early this year, in an effort to reduce overall social media noise from all accounts, I decided to unfollow everyone on Instagram and start over.

As you may, or may not know, I do this on Twitter all the time. Here is why.

I think Kalmikoff is right. The same thing that was happening on Twitter is now happening on Instagram. If you’re following the same set of people on every network you’re going to end up seeing the same stuff over and over and over.

That is why I do not follow the same people on Twitter as I do on Instagram or Facebook or or Google Plus or anything else for that matter. The only common follow may be my wife across all of these networks. Everyone else is up for grabs.

Since I use Twitter much more than any other network I shake that box far more often. I open Instagram once a day or so but Twitter is open all day for me. I like Kalmikoff’s suggestion, however, and it just may be time for me to turn that box upside down too.