The Indie Ocean

Jared Sinclair, on his personal blog, on the potential for indie devs to up their game.

My finger-to-the-wind says that apps and services aiming for mainstream consumer appeal, which were already impossibly hard, are only going to get harder in the coming years. There’s too much noise, and attention is fleeting. Any company that hasn’t started by now has already lost.
In other words, while the tides of attention-based, multi-million-dollar startups churn red with the blood of all the contenders, I think there’s a vast blue ocean waiting for independent developers to make prosumer and pro software.

I think he is right. Apps written by big companies sit right next to apps by independent developers and, often times, the ones built by the big companies aren’t the good ones.

Sinclair is responsible for the incredible Riposte.