NPR.org is getting a facelift on July 27th. As a way to promote the new redesign, allow people to see it, and to give feedback, NPR has created this promotional video and put it on YouTube. The video shows Scott Simon, one of NPR’s hosts, going through the site for the first time and describing some of the new features.
This is absolute genius. Probably the best way I’ve ever seen a new redesign unveiled to a community. They also written a letter from the editor and posted it to the site. On July 27th I’ll be making NPR.org my home page.
Via Khoi Vihn.